Emma Middleton Business Solutions News

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Podcast #8 Who is my customer?

Podcast #8 Who is my customer?

In this podcast episode I discuss part of the market research process that I really enjoyed and that was finding my ideal customer. The first part of the process is to complete a series of questions about your ideal avatar and rather than just listing them all...

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Podcast #7 Using the numbers

Podcast #7 Using the numbers

 I often have people saying to me things like ‘I don’t like numbers, I am rubbish at adding up or I hated Maths at school’ Sound familiar? The statistics for the failure of first time businesses are frightening. In the UK in the first year of trading one in five...

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Podcast #6 What is a successful business?

Podcast #6 What is a successful business?

Welcome to the Blossoming Business with Emma Middleton podcast.   What is a successful business?  I use the term successful business all the time with my clients, in my marketing and in conversations with friends and contacts and I thought it would be...

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Podcast #5 Finding the time

Podcast #5 Finding the time

Finding the time! Finding the time! It is something that many of my clients talk about and is also a conversation that is often discussed amongst my friends. We have often got all the ideas and know what we would like to be doing but we never quite manage to get it...

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Podcast #4 Developing a Brand

Podcast #4 Developing a Brand

In this weeks podcast join me as I chat about the steps I recommend going through when creating your brand. This is quite an exciting part of the development of the business and often the first time you start to see something which represents the business you are...

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Podcast #3 The value of market research

Podcast #3 The value of market research

Welcome to the Blossoming Business with Emma Middleton podcast. In this episode join me as I talk about a topic that we all do everyday either consciously or sub consciously and that is market research which is essentially checking the viability of our ideas. I...

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Podcast #2 Setting my vision whatever the time of year

Podcast #2 Setting my vision whatever the time of year

‘Setting my Vision Whatever the Time of Year’ Introduction In this episode I talk about how I set my vision and why 1st January is not the only time that you can set a vision. I talk about vision, dreams and goals and that my dream is when I am looking long term at my...

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Podcast #1 Why? I started my business

Podcast #1 Why? I started my business

Welcome to the Blossoming Business with Emma Middleton podcast.   In this episode I talk through a question I am asked all the time by my clients and that is WHY? did you start your own business? During the last few months I have been thinking about it quite a...

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