Blossoming Business with Emma Middleton
This podcast is perfect for anyone who is considering starting up their own business or has recently started and would love to hear from people who are sharing the same journey just on a slightly different path.
In 2003 I qualified as an accountant and in 2009 I left the security and the constraints of my 9-5 job to set up my own business. Since then I have helped many women with the less exciting and absolutely crucial work on the financials of setting up a business and learned a whole heap about the non-financial side of running my own business as well.
Join me as I talk through some of my own experiences, give you some technical tips and advice (including the things to avoid) and chat to other women who will share their own experiences of setting up a business.
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Podcast #10 Why do I always work tight to a deadline?
Welcome to episode number ten of my podcast where I discuss why I always work tight to a deadline. I start by describing how in my early twenties I discovered that I work really well up to a deadline but with a busier life and lots of different elements to...
Podcast #9 Five tips for a Successful Social Media Bio
Welcome to episode number nine of my podcast and 'Five Tips for a Successful Social Media Bio' Just like meeting someone for the first time in person our first impressions of someone are made within the first few seconds of landing on their social media page. Setting...
Podcast #8 Who is my customer?
In this podcast episode I discuss part of the market research process that I really enjoyed and that was finding my ideal customer. The first part of the process is to complete a series of questions about your ideal avatar and rather than just listing them all...
Podcast #7 Using the numbers
I often have people saying to me things like ‘I don’t like numbers, I am rubbish at adding up or I hated Maths at school’ Sound familiar? The statistics for the failure of first time businesses are frightening. In the UK in the first year of trading one in five...
Podcast #6 What is a successful business?
Welcome to the Blossoming Business with Emma Middleton podcast. What is a successful business? I use the term successful business all the time with my clients, in my marketing and in conversations with friends and contacts and I thought it would be...
Podcast #5 Finding the time
Finding the time! Finding the time! It is something that many of my clients talk about and is also a conversation that is often discussed amongst my friends. We have often got all the ideas and know what we would like to be doing but we never quite manage to get it...
Podcast #4 Developing a Brand
In this weeks podcast join me as I chat about the steps I recommend going through when creating your brand. This is quite an exciting part of the development of the business and often the first time you start to see something which represents the business you are...
Podcast #3 The value of market research
Welcome to the Blossoming Business with Emma Middleton podcast. In this episode join me as I talk about a topic that we all do everyday either consciously or sub consciously and that is market research which is essentially checking the viability of our ideas. I...
Podcast #2 Setting my vision whatever the time of year
‘Setting my Vision Whatever the Time of Year’ Introduction In this episode I talk about how I set my vision and why 1st January is not the only time that you can set a vision. I talk about vision, dreams and goals and that my dream is when I am looking long term at my...